关注以信息技术优化企业管理，致力于中国制造业企业与信息化服务商的沟通，《MBT制造业信息管理》力求为读者介绍最前沿的IT 管理工具和理念，推广国内外优秀的制造业解决方案案例。
We strive to present the most incisive analysis, the most advanced technology, and the most significant operations of Chinese manufacturing and supply chain.
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中国制造业信息化市场潜力巨大
中国制造业信息化市场潜力巨大
来自Gartner 的调查表明截止到2008年，仅仅针对ERP市场，亚太地区的容量将稳步增至50 亿美元。中国正在成长为“世界工厂”，借助IT工具提升企业竞争力已成为企业竞争的新焦点。制造与管理的信息化是我国制造商缩小同发达国家差距并成长为跨国集团的必由之路。
为什么选择《MBT制造业信息管理》
《MBT制造业信息管理》杂志由信息咨询权威国际数据集团（IDG）与领先制造业出版集团锐德商讯（Reed Business Information）共同打造。杂志利用全球资讯资源，全面报道国内外管理软件及服务的发展趋势，在IT 架构规划、解决方案的选型、实施与升级方面为广大制造业企业指点迷津。
杂志栏目与管理软件业充分吻合
■ 硬件网络与集成（协同与集成）
■ 生产底层应用（MES）
■ 企业套件与供应链管理（ERP 与SCM）
■ 产品创新（PLM）
■ 管理绩效（BI）
■ 供应商访谈
■ 方案聚焦
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Big market potential in China
The forecast by Gartner says that ERP market in Asia Pacific will steadily grow to US$5b in 2008.As China is becoming the“World Factory”, Chinese companies need to sharpen competitiveness with assistance of information technology. Improvement of productivity and management is the only way to reduce the gap between China and developed countries.
Why MBT China
Published by IDG China and Reed Business Information，MBT China looks at how IT can best improve productivity and supply chain in China' s manufacturing industries. Designed for CIOs and the executive management in China's key manufacturers, MBT China highlights the latest software, solutions and services from a global view and guide them on IT infrastructure, buying decisions and implementation process, promoting the renovation of the management of the traditional manufacturing industries with IT technologies.
Focused editorial
■ Integration & Infrastructure
■ Enterprise/Supply Chain Apps
■ Plant-floor ops
■ Product Innovation
■ Business Performance
■ Face to Face
■ Solutions Spotlight
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高质量读者群
控制发行20,000 份
面向制造业企业的生产及IT 主管和决策高层
企业信
息化解决方案采购的最终决策者和执行者
企业年营业额(百万美元):Total Revenue (Million US$)
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省份 Province
上海 Shanghai
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13.0% |
广东Guangdong
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11.0% |
北京Beijing
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12.0% |
江苏Jiangsu
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13.0% |
山东Shangdong
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10.0% |
浙江Zhejiang
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8.0% |
辽宁Liaoning
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4.0% |
四川Sichuan
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2.9% |
天津Tianjin
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2.0% |
河北Hebei
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2.8% |
河南Henan
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2.8% |
福建Fujian
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2.5% |
中部*Central China
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5.0% |
东北部**North/Eastern China
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4.0% |
西南部***South/Western China
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2.0% |
西北部****North/Western China
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5.0% |
| Total |
100% |
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<10
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8.50% |
10-30
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16.20% |
30-100
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31.60% |
100-30
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24.8% |
<300
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18.9% |
| Total |
100.00% |
Source:MBT China 2005 Publisher Projection |
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Source:MBT China 2005 Publisher Projection |
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全面的产品服务
权威的印刷媒体
正刊：《MBT制造业信息管理》杂志面向全国制造业信息化决策层以及生产经理，控制发行20,000 册，每年出版6 期。
专刊：《MBT制造业信息管理》将根据市场变化，选择热点的技术专题，随杂志不定期推出一系列专刊。
增值服务
客户出版物：根据客户需求，为客户专门制作样本，新闻快讯，E-newsletter, 年历，招贴画等各种客户出版物。
市场调研：为客户量身定做，提供有价值的调查报告，帮助客户完成自己的市场目标。
产品直邮：根据客户的要求，单独或附随杂志为客户发送信息或产品直邮服务。
Reprint：为客户重新印刷、出版客户的文章或广告。
翻译服务：为客户提供技术文献翻译服务。
研讨会与论坛服务
《MBT 制造业信息管理》为客户量身定做行业及产业所需的研讨会的服务，并根据市场热点，定期推出自己筹备的论坛，以最专业的角度，最广泛的资源提供绝佳的市场机会。
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Integrated Services
Authoritative Print Media
Magazine: MBT China delivers the authoritative information to all the readers, while addressing the particular information needs of the industry in China with 20,000- controlled circulation and 6 issues in 2006.
Supplement: In response to the market trend, MBT China will publish special supplementscovering the various technologies.
Value Added Services
Customized publication: Produce brochures, news release, e-newsletters, calendars,posters and pictures for customers.
Market survey: Provide customized, valuable market survey reports for reachingcustomers' targets.
Direct mail: Directly mail customer information to targeted database, inserted in magazines
or independently.
Reprint: Reprint MBT China's articles or advertisements for customers.
Translation: Provide professional translation service for customers.
Event Service
MBT China organizes forum, seminar and conference for customers, and also runs its
own events, creating effective promotion opportunity. |
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